The Republic of Korea

Peach Blossom

An international team blended East, West, ancient and modern with 'Peach Blossom', a digital map that explored virtual reality and co-created by adding utopian thoughts.

The starting point for the Republic of Korea's installation was Ahn Gyeon's 1447 drawing Mong Yu Do Won Do (Dream Journey to the Peach Blossom Land). Ahn Gyeon's ideal vista - of a serene orchard surrounded by craggy mountains - was digitally transformed into an interactive map that could manipulate physical gestures, zooming in and navigating through different levels of abstractions.

1 of 1

Photography: Ed Reeve


Administering Body:

Korean Institute of Design Promotion (KIDP)

Design Team:

Austin S. Lee

Goo-Ryong Kang

Jaewon Seok

Sungjoon Steve Won

Kiheon Shin

Jeeyeon Ha

Jae-Hyouk Sung


Jae-Hyouk Sung

2016 Exhibitors